How Lake House Group delivered a complete Shopify store transformation in one month, driving +23% AOV and +15% conversion rate for BFCM 2024.
The Challenge
October 2024: Prime Vape needed a complete store transformation within one month to capitalize on Black Friday/Cyber Monday. Their existing theme was outdated.
The Goals
Launch a fully updated Shopify store before BFCM 2024. Improve navigation, UX, and conversions through clearer promotional pathways and trust elements (badges, reviews).
The Results
BFCM 2024 vs. BFCM 2023: Average Order Value +23%. Conversion Rate +15%. Even with a tight timeline, a well-executed transformation can dramatically improve user engagement and sales.
